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TITLE: Studies on the Intersection of Marketing and Design: Trends and Impacts on Consumer Behaviour
AUTHORS: Teixeira, Sandrina; Lima, Ana; do Valle, Luisa; Remondes, Jorge; Manuel Sousa Pereira ;
PUBLISHED: 2024, SOURCE: INTERNATIONAL JOURNAL OF MARKETING COMMUNICATION AND NEW MEDIA, ISSUE: 14
INDEXED IN: WOS
IN MY: ORCID
12
TITLE: The Digitalization of the Event Industry - Mobile and Internet Applications as a Tool to Improve Event Communication and Experiences: A Case Study of a French Event App Start-Up
AUTHORS: Cardoso, Antonio; Garcia, Jorge Esparteiro ; Manuel Sousa Pereira ; Nasri, Stecy;
PUBLISHED: 2024, SOURCE: 11st World Conference on Information Systems and Technologies (WorldCIST) in INFORMATION SYSTEMS AND TECHNOLOGIES, VOL 4, WORLDCIST 2023, VOLUME: 802
INDEXED IN: Scopus WOS DBLP CrossRef Unpaywall
IN MY: ORCID | DBLP
13
TITLE: The Impact of Covid-19 on Consumer Behavior in the Food VS Clothing Sectors
AUTHORS: Manuel Sousa Pereira ; António Cardoso; Eduarda Graça; Ana Leal; Álvaro Cairrão;
PUBLISHED: 2024, SOURCE: 7th International Conference on Tourism Research, ICTR 2024 in Proceedings of the International Conference on Tourism Research, VOLUME: 7, ISSUE: 1
INDEXED IN: Scopus CrossRef
14
TITLE: The Influence of Digital Influencers on Generation Y's Adoption of Fintech Banking Services in Brazil  Full Text
AUTHORS: Cardoso, Antonio; Manuel Sousa Pereira ; Silva, Amandio; Souza, Andre; Oliveira, Isabel; Figueiredo, Jorge;
PUBLISHED: 2024, SOURCE: SUSTAINABILITY, VOLUME: 16, ISSUE: 21
INDEXED IN: Scopus WOS CrossRef
IN MY: ORCID
15
TITLE: The Influence of In-Store Music on the Consumer's Shopping Experience
AUTHORS: Manuel Sousa Pereira ; Cardoso, Antonio; Fonseca, Manuel Jose ; Borges, Joana; Pereira, Bruno; Carvalho, Tatiana;
PUBLISHED: 2024, SOURCE: 11st World Conference on Information Systems and Technologies (WorldCIST) in INFORMATION SYSTEMS AND TECHNOLOGIES, VOL 4, WORLDCIST 2023, VOLUME: 802
INDEXED IN: Scopus WOS DBLP CrossRef
IN MY: ORCID | DBLP
16
TITLE: The Influence of Social Networks on the Purchasing Behavior of Wine Consumers in Portugal
AUTHORS: Manuel Sousa Pereira ; Eulália Silva; Paula Oliveira; Alvaro Cairrão;
PUBLISHED: 2024, SOURCE: European Conference on Social Media, VOLUME: 11, ISSUE: 1
INDEXED IN: CrossRef
17
TITLE: The Perception of Handicapped Parking: A Preliminary Statistical Analysis
AUTHORS: Fernandes, Ana Catarina; Esteves, Catia; Manuel Sousa Pereira ; Rodrigues, Helena Sofia ;
PUBLISHED: 2024, SOURCE: International Conference on Numerical Analysis and Applied Mathematics (ICNAAM) in INTERNATIONAL CONFERENCE ON NUMERICAL ANALYSIS AND APPLIED MATHEMATICS 2022, ICNAAM-2022, VOLUME: 3094, ISSUE: 1
INDEXED IN: Scopus WOS CrossRef
IN MY: ORCID
18
TITLE: A EXPRESSÃO DRAMÁTICA NA FORÇA DE VENDAS
AUTHORS: Jorge Figueiredo; Antônio Cardoso; Isabel Oliveira; Manuel Sousa Pereira ; Maria Nascimento;
PUBLISHED: 2023, SOURCE: Human reflections: the society essays
INDEXED IN: CrossRef
19
TITLE: A Study on the Tourist Experiences in the Peneda-Gerês National Park: Impact on Satisfaction, Loyalty and Recommendations
AUTHORS: Manuel Sousa Pereira ; Cardoso, A; Magalhães, M; Faria, S; Cairrão Á;
PUBLISHED: 2023, SOURCE: IBIMA Business Review, VOLUME: 2023
INDEXED IN: Scopus CrossRef Unpaywall Handle
IN MY: ORCID
20
TITLE: Artificial intelligence in relational marketing practice: CRM as a loyalty strategy. CRM as a Loyalty Strategy
AUTHORS: Jorge Figueiredo; Isabel Oliveira; Sérgio Silva; Margarida Pocinho; António Cardoso; Manuel Sousa Pereira ;
PUBLISHED: 2023, SOURCE: The Use of Artificial Intelligence in Digital Marketing: Competitive Strategies and Tactics
INDEXED IN: Scopus CrossRef: 1
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