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TITLE: The Construction of the Brand Narrative Through the Creation of Corporate Museums
AUTHORS: Stenzel, Paulo; Tavares, Victor; Sousa, Bruno Barbosa; Fonseca, Manuel Jose ;
PUBLISHED: 2024, SOURCE: International Conference on Tourism, Technology and Systems (ICOTTS) in ADVANCES IN TOURISM, TECHNOLOGY AND SYSTEMS, VOL 1, ICOTTS 2023, VOLUME: 383
INDEXED IN: Scopus WOS CrossRef
12
TITLE: The Fashion Consumer's Attitude When Confronted With Communication Actions of Social Causes and Their Influence on the Purchase Decision
AUTHORS: Sara Rodrigues Pimenta; André Whiteman Catarino; Manuel José Serra da Fonseca ; Bruno Barbosa Sousa;
PUBLISHED: 2024, SOURCE: Advances in Marketing, Customer Relationship Management, and E-Services - Neurosensory and Neuromarketing Impacts on Consumer Behavior
INDEXED IN: CrossRef
13
TITLE: The Impact of Process Automation on Employee Performance
AUTHORS: Luz, Maria Joao; da Fonseca, Manuel Jose Serra ; Garcia, Jorge Esparteiro ; Andrade, Jose Gabriel;
PUBLISHED: 2024, SOURCE: 12th World Conference on Information Systems and Technologies (WorldCIST) in GOOD PRACTICES AND NEW PERSPECTIVES IN INFORMATION SYSTEMS AND TECHNOLOGIES, VOL 6, WORLDCIST 2024, VOLUME: 990
INDEXED IN: Scopus WOS CrossRef
14
TITLE: The Impact of Using Digital Platforms and Sharing Online Experiences on the Reputation of a Company
AUTHORS: Pereira, Beatriz; Bras, Gabriela; Vieira, Elvira; Borges, Ana Pinto ; Vieira, Bruno Miguel; Fonseca, Manuel ;
PUBLISHED: 2024, SOURCE: 12th World Conference on Information Systems and Technologies (WorldCIST) in GOOD PRACTICES AND NEW PERSPECTIVES IN INFORMATION SYSTEMS AND TECHNOLOGIES, VOL 6, WORLDCIST 2024, VOLUME: 990
INDEXED IN: Scopus WOS CrossRef
15
TITLE: The Influence of In-Store Music on the Consumer's Shopping Experience
AUTHORS: Manuel Sousa Pereira ; Cardoso, Antonio; Fonseca, Manuel Jose ; Borges, Joana; Pereira, Bruno; Carvalho, Tatiana;
PUBLISHED: 2024, SOURCE: 11st World Conference on Information Systems and Technologies (WorldCIST) in INFORMATION SYSTEMS AND TECHNOLOGIES, VOL 4, WORLDCIST 2023, VOLUME: 802
INDEXED IN: Scopus WOS DBLP CrossRef
16
TITLE: The Role of Digital Marketing in the Process of Musical Events' Participation
AUTHORS: Vieira, Elvira; Fonseca, Manuel ; Borges, Ana Pinto ; Vieira, Bruno Miguel;
PUBLISHED: 2024, SOURCE: 11st World Conference on Information Systems and Technologies (WorldCIST) in INFORMATION SYSTEMS AND TECHNOLOGIES, VOL 4, WORLDCIST 2023, VOLUME: 802
INDEXED IN: Scopus WOS CrossRef
18
TITLE: Assessing the Impacts of Internal Communication: Employer Branding and Human Resources
AUTHORS: Fernandes, Raquel; Sousa, Bruno Barbosa; Fonseca, Manuel ; Oliveira, Jose;
PUBLISHED: 2023, SOURCE: ADMINISTRATIVE SCIENCES, VOLUME: 13, ISSUE: 6
INDEXED IN: Scopus WOS CrossRef: 8
19
TITLE: Effects of awareness campaigns against domestic violence: perceived efficacy, adopted behavior and word of mouth
AUTHORS: Cardoso, Paulo Ribeiro; Jolluskin, Gloria; Paz, Laila; Fonseca, Manuel Jose ; Silva, Isabel;
PUBLISHED: 2023, SOURCE: JOURNAL OF CRIMINOLOGICAL RESEARCH POLICY AND PRACTICE, VOLUME: 9, ISSUE: 3-4
INDEXED IN: Scopus WOS CrossRef
20
TITLE: Lecturers' attitude towards the use of e-learning tools in higher education: A case of Portugal
AUTHORS: Manuel José Fonseca ; Jorge Esparteiro Garcia ; Bruno Vieira; Andreia Sofia Teixeira ;
PUBLISHED: 2023, SOURCE: Engineering Management in Production and Services, VOLUME: 15, ISSUE: 2
INDEXED IN: Scopus CrossRef
Page 2 of 6. Total results: 56.