Rita Miguel Ramos Dias Coelho do Vale
AuthID: R-000-R0B
11
TÃTULO: The impact of private labels on consumer store loyalty: An integrative perspective Full Text
AUTORES: Rita Coelho do Vale; Pedro Verga Matos; Jorge Caiado;
PUBLICAÇÃO: 2016, FONTE: JOURNAL OF RETAILING AND CONSUMER SERVICES, VOLUME: 28
AUTORES: Rita Coelho do Vale; Pedro Verga Matos; Jorge Caiado;
PUBLICAÇÃO: 2016, FONTE: JOURNAL OF RETAILING AND CONSUMER SERVICES, VOLUME: 28
12
TÃTULO: The Impact of Private Labels on Different Stages of Store Loyalty: An Empirical Study
AUTORES: do Vale, RC; Matos, PV;
PUBLICAÇÃO: 2016, FONTE: 3rd International Conference on Advances in National Brand and Private Label Marketing in ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING
AUTORES: do Vale, RC; Matos, PV;
PUBLICAÇÃO: 2016, FONTE: 3rd International Conference on Advances in National Brand and Private Label Marketing in ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING
13
TÃTULO: Explaining National Brands and Private Labels Price Differentials: A Theoretical Model
AUTORES: Matos, PV; do Vale, RC;
PUBLICAÇÃO: 2016, FONTE: 3rd International Conference on Advances in National Brand and Private Label Marketing in ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING
AUTORES: Matos, PV; do Vale, RC;
PUBLICAÇÃO: 2016, FONTE: 3rd International Conference on Advances in National Brand and Private Label Marketing in ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING
14
TÃTULO: Does packaging matter? Private labels' dress codes and consumer choice
AUTORES: do Vale, RC; Matos, PV;
PUBLICAÇÃO: 2016, FONTE: Handbook of Research on Strategic Retailing of Private Label Products in a Recovering Economy
AUTORES: do Vale, RC; Matos, PV;
PUBLICAÇÃO: 2016, FONTE: Handbook of Research on Strategic Retailing of Private Label Products in a Recovering Economy
INDEXADO EM: Scopus
NO MEU: ORCID
15
TÃTULO: Does Packaging Matter?. Private Labels' Dress Codes and Consumer Choice
AUTORES: Rita Coelho do Vale; Pedro Verga Matos;
PUBLICAÇÃO: 2016, FONTE: Advances in Marketing, Customer Relationship Management, and E-Services - Handbook of Research on Strategic Retailing of Private Label Products in a Recovering Economy
AUTORES: Rita Coelho do Vale; Pedro Verga Matos;
PUBLICAÇÃO: 2016, FONTE: Advances in Marketing, Customer Relationship Management, and E-Services - Handbook of Research on Strategic Retailing of Private Label Products in a Recovering Economy
16
TÃTULO: The impact of copycat packaging strategies on the adoption of private labels
AUTORES: Rita Coelho do Vale; Pedro Verga Matos;
PUBLICAÇÃO: 2015, FONTE: JOURNAL OF PRODUCT AND BRAND MANAGEMENT, VOLUME: 24, NÚMERO: 6
AUTORES: Rita Coelho do Vale; Pedro Verga Matos;
PUBLICAÇÃO: 2015, FONTE: JOURNAL OF PRODUCT AND BRAND MANAGEMENT, VOLUME: 24, NÚMERO: 6
17
TÃTULO: The Market Power of Private Labels- Retailer’s Brand and Industry Effect
AUTORES: Matos, PV; do Vale, RC;
PUBLICAÇÃO: 2015, FONTE: Developments in Marketing Science: Proceedings of the Academy of Marketing Science
AUTORES: Matos, PV; do Vale, RC;
PUBLICAÇÃO: 2015, FONTE: Developments in Marketing Science: Proceedings of the Academy of Marketing Science
18
TÃTULO: Is it Worth Copying the Leader? The Impact of Copycat Packaging Strategies on Private Label’s Adoption
AUTORES: Matos, PV; do Vale, RC;
PUBLICAÇÃO: 2015, FONTE: Developments in Marketing Science: Proceedings of the Academy of Marketing Science
AUTORES: Matos, PV; do Vale, RC;
PUBLICAÇÃO: 2015, FONTE: Developments in Marketing Science: Proceedings of the Academy of Marketing Science
19
TÃTULO: Do Private Labels Lead to Store Loyalty? An Integrated Framework of Analysis Using a Structural Equation Modeling Approach
AUTORES: Rita Coelho do Vale; Pedro Verga Matos; Jorge Caiado;
PUBLICAÇÃO: 2015, FONTE: 2nd International Conference on Research on National Brand and Private Label Marketing (NB&PL) in ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING
AUTORES: Rita Coelho do Vale; Pedro Verga Matos; Jorge Caiado;
PUBLICAÇÃO: 2015, FONTE: 2nd International Conference on Research on National Brand and Private Label Marketing (NB&PL) in ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING
20
TÃTULO: Do Private Labels Lead to Store Loyalty? An Integrated Framework of Analysis Using a Structural Equation Modeling Approach
AUTORES: do Vale, RC; Matos, PV; Caiado, J;
PUBLICAÇÃO: 2015, FONTE: 2nd International Conference on Research on National Brand and Private Label Marketing, NB and PL 2015 in Springer Proceedings in Business and Economics
AUTORES: do Vale, RC; Matos, PV; Caiado, J;
PUBLICAÇÃO: 2015, FONTE: 2nd International Conference on Research on National Brand and Private Label Marketing, NB and PL 2015 in Springer Proceedings in Business and Economics
INDEXADO EM: Scopus
NO MEU: ORCID